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LIVESTREAM: Women Business Leaders Breakfast
June 12 | 8:00 am - 9:00 amFree
Angela Wheland, Vice President, Communications, FedEx Ground will discuss “Being Essential in a Crisis.” In times of crisis and uncertainty, communications are more critical than ever. In addition to sharing important information, an organization’s communications in a crisis, like the COVID-19 pandemic, should aim to bring clarity and calm. What happens when that ‘crisis’ begins to feel like a ‘new normal’ to employees? How can communications boost employee morale, build connections despite physical distance, and strengthen the pride of the workforce? Furthermore, how does this affect customers, vendors, and the general public? All of these audiences are watching and listening carefully during a crisis. Ensuring your communications are relevant, authentic, and consistent is absolutely essential.