CONNECTS: Leverage IP to Drive Business Value
February 27 | 12:30 pm - 1:30 pmFree
Learn how an IP Strategy drives business value (and investment opportunity) for your early-stage, high-growth, company. IP, in its many forms, defines what differentiates you from your competition. Being able to describe this strategically can drive up valuations and acquisitions. Thus, to better positions a company, business owners must own their IP Strategy and leave implementation of that strategy to their legal counsel. In this session, learn the basics of what IP is, what an IP Strategy is and how to build an IP Strategy that leverages what makes your company unique to drive business value.